Dix sportswear has been a staple of the football world since its inception in 1888, when it was introduced to the Australian football market.
However, its long-term popularity has been hindered by its lack of durability.
In 2016, the Australian Football Association (AFA) introduced a new rule that forced all manufacturers to offer a minimum of one year’s warranty.
“It was the first time a sportswearing company had to guarantee a product for the life of the product,” a spokesperson told Sportscar365.
This meant the product had to be designed and manufactured to last for at least 10 years and that a minimum warranty must be extended for any warranty claims.
However, the rule also mandated that manufacturers could not use the word “Dix” on the product.
AFA chief executive Brendon Bolton said the rule was necessary to give consumers a better understanding of what a product is made of and that it was intended to help consumers make informed decisions.
While the rule is still in effect, it will no longer be mandatory, as a manufacturer can choose to remove it for a one-year warranty.
The AFA is currently in discussions with manufacturers to see if a one year warranty can be extended to another product.
While the AFA has not yet made any recommendations on the matter, it is expected that it will look into the matter.
In a statement, a spokesperson for Dix said the rules were intended to improve the quality of the sportswears that were used on the field, and that they did not alter the brand’s position.
“We are confident in our products and their durability, and we will continue to invest in the long-lasting durability of our products,” the spokesperson said.
Dix also revealed that it would not be changing the way it advertises on its website, with a new video still to come.